Samsung Electronics Co. Ltd. today announced a strategic alliance with XM Satellite Radio to introduce its first MP3 players with XM Satellite Radio capability.

The relationship entails the production of two miniature flash memory Samsung players that will utilize XM’s Connect-and-Play technology. Both players will come with an XM Radio home accessory kit, which allows the device to receive XM’s 150-plus radio channels of commercial-free music, plus news, talk and entertainment programming, in the home. Samsung’s new players will be available in two storage capacity sizes and are anticipated to be available by year’s end.

The alliance will combine the capabilities of downloading digital audio music with XM Satellite Radio’s critically-acclaimed line-up of commercial- free music and premier sports, news, and talk radio channels. When the players are connected to a home or car docking station, users will be able to store digital audio content available on XM. The recorded content can be played anywhere, allowing subscribers to enjoy XM programming in places where the XM signal may not be available, such as the subway. In addition, the Samsung players enable the end user to store songs from his or her personal digital music collection, including digital music files (MP3 files and .wma files) purchased from a variety of digital music services.

XM Satellite Radio allows subscribers to discover and rediscover music. Using the Samsung XM/digital audio players, XM subscribers can identify selected songs heard on the XM Satellite Radio service for purchase through a music downloading service. The Samsung players also allow users to create and manage customized playlists, combining both personal digital music files and recorded XM programming.

“Samsung is known for its award-winning line of digital audio players, and we are proud to take the next step with them in the evolution of portable XM Satellite Radio products. Now, consumers can enjoy XM’s live programming plus music from their personal digital music collections in one easy-to-use, elegant player,” said Hugh Panero, President and CEO of XM Satellite Radio.

“Samsung’s innovation and quality standards are world renowned and these products represent our latest breakthrough into satellite radio technology,” said D.J Oh, President and CEO of SEA. “XM’s award-winning programming and technology provide us with a unique opportunity to offer products that empower consumers and fundamentally change the way people listen to music.”