Microsoft’s Glenn Gutmacher to present a
case study on how the world’s largest software company recruits top talent
using online networks and strategies at the Strategic Research Institute’s
Beyond Blogs & Social Networks conference, December 1-2 at the Hyatt Regency
in Jersey City, NJ.

The web is no longer a place for simply viewing content, it’s an
interactive space where we collaborate, annotate, blog, subscribe, feed, post
and share. Individuals within companies are now driving content and
influencing popular opinion through the use of social networks and online
communities, an arena which was traditionally dominated by techies and media
companies.

Along with Microsoft, IBM, Intelliseek, Marqui and PubSub are among the
industry leaders and nationally recognized companies that will show you how
your company can establish a more powerful online presence by:

— Increasing market share by reaching customers where they live…
online
— Creating cost savings by distributing information faster and more
efficiently…online
— Insuring your corporate privacy and safety: how to be public but not
too public…online
— Increasing revenues by equipping your sales team with tools to open
more doors and close more deals…online