Lexmark Canada Inc. is taking photo
printing to new heights by offering consumers 100 Air Miles reward miles
with the purchase of any of its latest generation of photo printers.
The national promotion, running for a limited time, will make printing at
home more rewarding for the growing number of digital camera owners who
have, until now found photo printing to be a complex sequence of button
pushing and program navigation.
“Lexmark’s new photo printers have been designed to uncomplicate printing
and editing photos at home,” says Paul Patterson, national marketing
manager of Lexmark’s Consumer Printer Division. “Now printing images is as
easy as it is to take them. With Lexmark’s 100 Air Miles reward miles
offer, it’s also more rewarding.”
The Lexmark P915, P315 and 6250 all feature a large 2.5-inch-colour LCD
screen that makes printing and resizing images a snap. The display also
enables an animated on-screen tutorial on installing ink cartridges and a
handy countdown timer. All of the new Lexmark photo printers can be used
without a computer via a PictBridge port, which allows users to print from
their camera or on-board camera card readers (P915, P315, P6250 only).
The Lexmark products eligible for the Air Miles rewards miles are: the
Lexmark P915 Home Photo Printer ($199*), Lexmark P315 Portable Photo
Printer ($199*), Lexmark P6250 Home Photo Center All-In-One ($299*) and
Lexmark X7170 Office All-In-One Printer ($349*). The P915 and P315 enable
high-quality photo printing; while the P6250 and X7170 combine PC-free
photo printing, copying, and scanning (X7170 also has integrated fax) in a
single, space-saving digital imaging device.
Lexmark’s new photo printers are available at select computer superstores
and consumer electronic retailers across Canada. Consumers can register for
the free Air Miles reward miles, post purchase, at www.lexmark.ca/airmiles.