Lexmark Canada Inc. today set a new standard in the popular All-in-One (AIO) inkjet printer market by introducing the Lexmark P4350 – the industry’s first sub-$150* AIO with a colour LCD screen.
According to Senior Analyst Bill Fournier at Toronto-based Evans Research Corporation, today’s announcement means consumers can almost get a colour LCD screen for free. “We have been paying $150- $250 for multi-function printers (MFPs) without colour LCDs,” he says. For the same money, users get the added bonus of being able to preview and edit images without using a computer.
“The Lexmark P4350 makes a compelling case to print photos and creative projects,” said Maurice Benatar, marketing programs manager of the company’s Consumer Printer Division. People like the convenience of printing at home, providing the process is easy and affordable. The Lexmark P4350 delivers on both requirements.”
The Lexmark P4350 features a 1.7-inch colour LCD screen that allows users to preview images before printing or copying, prints direct from digital cameras via PictBridge and camera cards and generates 4-inch x 6-inch borderless photos in as little as 38 seconds***. It also comes with photo editing features that make it quick and easy to crop, resize and customize photos. No other AIO under $150 offers this much photo technology. (For complete specs, go to www.lexmark.ca)
Lexmark, known for bringing higher-end technology down to new consumer-friendly price points, also launched the X3350 and debuted Lexmark Photo Paper (see accompanying release) to provide superior image quality and archivability.
The Lexmark X3350 is one of the fastest AIOs in its class with print speeds of up to 22 pages per minute (ppm) in black and up to 15 ppm in colour. Additionally, no other competitive model exceeds its 48-bit colour scan depth. Like the P4350, the X3350 can copy, reduce or enlarge images from 25 percent to 400 percent, resize images to standard photo sizes with the touch of a button, scan documents directly to e-mail and edit images with Lexmark Fast Pics and Lexmark Imaging Studio Software. Users can print photos directly from their digital cameras using the X3350’s handy PictBridge port. (For complete specs, go to www.lexmark.ca.)
Both Lexmark AIOs include flatbed scanners, PictBridge, borderless photo printing and functionality with or without a PC. With Lexmark’s new photo paper and exclusive Evercolor™ inks, they deliver brilliant photos that last longer than most traditional photos under display conditions without fading, and more than 200 years stored in photo albums**.
Pricing, promotions and availability
The Lexmark P4350 has an estimated retail price of $149.99 and the Lexmark X3350 is available for $129.99. Both models will be available in June at consumer electronics retailers across Canada. Consumers are eligible to receive 100 free Air Miles Reward Miles with the purchase of the Lexmark P4350.