Without the right-skilled and motivated sales reps, a company could never optimize their sales potential. Sales is not just one trick, it encompasses mane skills including cold-calling/prospecting, c-level management engagement, follow up, presentation, closing etc. If a sales rep is weak in just one of these areas, it can prevent them from selling more. Tibor Shanto, VARCoach sales expert said "The different in success and failure comes down to execution".

When companies invest in making their sales team the best-skilled employees, then the payback is huge. To start growing your sales faster, first get your sales team evaluated with the Channel Test Factory and then help them to improve their weaknesses with some professional sales coaching from VARCoach.