HIT Technologies Inc., which designs, develops, manufactures and distributes the world's most advanced adventure products for iPhone, today announced a 50% increase in November 2015 online order volume and a total online fan base count of 450,000 as at November 30, 2015.
"Since the launch of HITCASE PRO in July and HITCASE SNAP in October, our online sales have continued to gain momentum, with November marking our strongest month to date," said Brooks Bergeen, CEO of HIT Technologies, Inc. "Our brand awareness building efforts are clearly paying off. Through the combination of our Black Friday and Cyber Monday promotions and the significant growth in our fan base following the launch of our most recent video, which went viral, we saw a solid increase in our online order volumes for November."
Bergeen continued: "While we are still in the early stages of development, we believe our online sales order volume trend is promising. With more than 200 million iPhones expected to ship globally this year and beyond, and the increasing shift toward smartphones as primary capture devices, we have significant opportunities in front of us."
The Company's online sales order volume for November 2015 increased more than 50% over the previous four month average (July-October 2015). In addition, the Company's average online order value for November remained relatively flat to the previous four month average, despite Black Friday and Cyber Monday promotional offers.
On November 13, HIT released the video 200 Foot West Coast Rope Swing, featuring slackline record holder, Spencer Seabrook. The video, filmed solely with iPhone and HITCASE, garnered more than 2 million views and 10,000 shares in the first week. Following the release of the video, the Company's fan base surged, increasing by more than 1,500 fans a day to exit November with a total of 450,000 fans.
HIT continues to promote its product suite through a variety of efforts, including participating in events, viral marketing campaigns and working with HITCASE brand ambassadors. HIT recently partnered with shoppable app, Fancy.com, where HITCASE products were marketed at Fancy.com's first-ever pop-up shop, The Run Up, located in New York City. HIT is also a proud sponsor of Spencer Seabrook's recently premiered documentary, Untethered.
