Two EXR models including Fujifilm’s first touch-screen camera, World’s first 30x manual optical zoom camera, and Fujifilm’s first shockproof, waterproof, freezeproof and mudproof camera top the list

Fujifilm today introduced its Spring 2010 line-up of advanced digital cameras, offering Canadians more options and innovative functions than ever before for picture-perfect results every time. This new range of 12 cameras offers something for everyone, from novice photo enthusiast to expert photographer with a suite of exclusive features and all come with Fujifilm’s 2 Year Canadian Warranty.

All 12 cameras shoot in High Definition (HD) image and video capture for high quality results that can be re-lived on any HD-ready television – Fujifilm is the only digital camera brand to offer HD across its entire line-up. Other new technologies include a Facebook/YouTube Easy Upload tool for quick and easy photo sharing on social networking sites and Face Recognition Technology that remembers up to eight friends or family faces for preferred focus and exposure.

“We’re very excited to launch this line-up, offering Canadians more features and functionality than ever before from our entry level models to the more advanced,” says Greg Poole, V.P. Imaging Division, Fujifilm Canada. “Fujifilm is a leader in developing breakthrough digital camera technology like our exclusive EXR sensor, and consumers will see that throughout the collection.”