Through-Channel Partner to End-User Sales Demand Generation
All vendors want their channel partners to sell more. To reach this objective, the vendor needs their channel partners to properly promote their solutions...
Rethinking Channel Conferences
Most conferences do deliver some level of value. However, with your limited time and energy, it matters a lot to which conferences you choose...
Akamai puts channel partners in the driver’s seat with new Partner Program
Akamai Technologies, Inc., the intelligent edge platform for securing and delivering digital experiences, announced a new Akamai Partner Program that significantly expands and supports...
SherWeb Named to Channel Partner Alliance
SherWeb, a leading cloud services provider and Microsoft Gold partner, has been named a supporting partner of the Channel Partner Alliance (CPA).
The organization, which...
Parallels Launches New Partner Program
Parallels, a global leader in virtualization and end-user computing solutions, introduced its “Elevate Now” Partner Program, designed to equip new and existing partners with more...
Corrigo Launches New Partner Programs to Expand World’s Largest CMMS Ecosystem
Corrigo, a JLL company and world’s most widely adopted facilities management platform, launched a new partner program, including the indirect channel availability of its...
Putting Partner Marketing Development Funds To Good Use!
Every channel partner have access to some form of Marketing Development Funds (MDF) from vendors and distributors. Typically, the amount of MDF ranges between...
Partner Guide: Navigating Microsoft Book of Business
Many channel partners struggle to navigate the confusion surrounding Microsoft's incentives and certification requirements.
Majd Madina, Co-Founder of Partner Guide, noted that only a...
Ericsson Enterprise Wireless launches new Solutions Partner Program
Ericsson announced its new partner program structure for partners that sell Ericsson Enterprise Wireless Solutions. The new program replaces Ericsson’s previously tiered structure, enables...
Ingram Micro Signs New Agreement with AWS to Drive Channel Partner Services Capabilities and Scale
Ingram Micro Inc. announced a multi-year Strategic Collaboration Agreement (SCA) with Amazon Web Services (AWS) designed to drive more business to and through the global IT...
