BlueStar, a leading global distributor of ADC, Mobility, Point-of-Sale, RFID, Digital Signage, and Security technology solutions, was recently tasked with finding a carrier manifesting solution that would allow various sized carrier labels over simply producing the standard 4X6 carrier label.  Several key accounts have asked that in addition to the standard carrier data, that supplemental order and delivery information be printed on the manifest labels.  To accomplish this feat, BlueStar had to upgrade each manifest station to a printer capable of printing on a "continuous feed" style label .
Understanding BlueStar's need, Zebra graciously provided the distributor with 32 ZT230 printers.  Like all products in Zebra's ZT200 series, the ZT230 is easy to load and adjust, so it requires minimal operator training.  BlueStar's IT staff appreciated its backwards compatibility, since that meant the new units could be up and running with minimal time and effort.
An ideal replacement for previous generation Stripe and S4M models, the ZT230 has multiple connectivity options, including Ethernet and 802.11a/b/g/n wireless that enable rapid printer changes and upgrades.  It delivers exceptional print quality and precision, and maintenance is simple, with only a few basic tools required.
"With ever changing customer requirements, it's extremely beneficial to have valued partners such as Zebra to step up and provide a solution," said Michael Frederick, BlueStar's Director of Operations.  "The addition of the ZT230 printers will not only help BlueStar deliver on our customers' expectations, but ultimately create a quicker, more efficient throughput."

BlueStar believes the ZT230 will prove valuable in a wide variety of industries, including manufacturing, transportation & logistics, healthcare, and government.  For its part, the ZT230's manufacturer appreciates the opportunity to prove how valuable the printer can be.
"Zebra is delighted to be the printer of choice in BlueStar's new carrier manifesting solution," said Patty O'Brien, Zebra Director of NA Distribution.  "By listening and understanding their customer's needs, BlueStar has invested in an innovative solution that will exceed expectations.  Zebra is proud to partner with BlueStar as they continue to invest in solutions that improve operational efficiency and increase customer satisfaction."
Zebra Technologies Corporation, a global leader respected for innovation and reliability, provides enabling technologies that allow customers to take smarter actions. Our extensive portfolio of barcode, receipt, kiosk and RFID printers and supplies, as well as real-time location solutions, give a digital voice to assets, people and transactions, providing greater visibility into mission-critical information.  Zebra and its partners help thousands of organizations across the globe solve business problems and gain new knowledge and efficiencies.  For more information about Zebra's solutions, visit

BlueStar is the leading global distributor of solutions-based ADC, Mobility, Point-of-Sale, RFID, Digital Signage, and Security technology. BlueStar works exclusively with value-added resellers, providing them with complete solutions, business development and marketing support. The company brings unequaled expertise to the market, offers award-winning technical support and is an authorized service center for a growing number of manufacturers. BlueStar is the exclusive distributor for the In-a-Box Solutions Series , delivering hardware, software and critical accessories in one bundle with technology solutions across all verticals. For more information, please contact BlueStar at 1-800-354-9776 or visit

Kelly Luken    
859-371-4423 ext. 3293