Vettro, a leading provider of on-demand mobile business applications, announced Bell Canada, Canada’s leading wireless provider, will be the first to commercially launch the latest version of Vettro RainMaker.

Vettro RainMaker for Salesforce is a complete, on-demand mobile CRM service that equips mobile users with the ability to access, create, and manage critical business information in real-time using BlackBerry from Research In Motion (RIM). All data captured in the field is updated in Salesforce in real-time, removing communication bottlenecks and ensuring the most updated CRM information is flowing through the entire organization.

Vettro RainMaker 360, which was unveiled in San Francisco at Dreamforce ’05, salesforce.com’s third annual user and developer conference, enables sales organizations to fully integrate information residing outside of Saleforce onto a single, unified mobile application. This new feature brings the power of on-demand computing to any third-party software system such as invoicing, cases, time and expenses, and location-based services.

“Members of our Enterprise Sales team at Bell Mobility have been using the Vettro Rainmaker application to access Salesforce and have found it extremely beneficial,” said Jim Jaques, Senior Vice President, Marketing, Bell Mobility. “We are now launching the latest version, which will help our business customers manage their customer relationship information effectively on their BlackBerry wireless handheld devices, while away from the office.”

Bell Mobility selected Vettro as its Salesforce mobile solution partner based on its breadth and depth of features, ease of use, and verified track record of successful enterprise deployments.

“In Bell Mobility, we have found a partner who is not only committed to realizing our shared vision of wireless computing, but who is setting the standards of best practices for sales organizations looking to maximize their CRM investments,” said Joe Rymsza, president and chief executive officer of Vettro. “This is a great validation for our product and company, and we look forward to helping Bell Mobility strengthen its position as the leading wireless provider for Canada.”

In addition to full access to Salesforce information, Vettro RainMaker provides users with a unified scheduling feature that automatically synchronizes calendar and PIM synchronization across the user’s Salesforce, BlackBerry, and desktop Outlook or Lotus Notes. This feature automatically tracks and updates all new activities, contacts and events within the user’s own Salesforce database, desktop calendar service and BlackBerry.

“Organizations are increasingly leveraging the potential of wireless applications beyond email and the wireless CRM market continues to thrive. The ability to further mobilize CRM can provide companies with significant competitive advantage and improvements in customer service, productivity and workflow,” said Mark Guibert, Vice President, Corporate Marketing at Research In Motion.

As an always-available mobile service, Vettro RainMaker provides critical functionality even outside of network coverage areas, and all data created or edited offline is automatically synchronized with Salesforce as soon as a connection becomes available. Vettro RainMaker is installed completely over the wireless network with minimal IT support, allowing users to be ready to use the service in a matter of minutes.