Asigra Inc., announced the Unlimited Use Subscription License to address challenges faced by managed service providers when attempting to accurately forecast backup software licensing costs while supporting customers with mixed environments.
Under this new licensing model, the service provider’s pricing is based on usage from the previous year, plus a jointly agreed upon growth commitment. The costs associated with the license amount will not increase regardless of how much the service provider’s usage (capacity, virtual machines, physical machines, sockets, users, etc.) rises during the term. This provides the service provider with the potential for increased profits and reduces the potential for license over-subscription.
Senior Analyst, Edwn Yuen, said that historically, usage-based backup software licensing has been elastic which means that when consumption rises, the costs do as well. The problem for service providers is that backup data rarely (if ever) decreases, which leads to rising backup/recovery expenses, Asigra is answering this challenge for MSPs with a more tempered approach that eliminates unexpected pricing spikes and allows partners to grow their bottom line.
They have been a backup-centric MSP for the last 10 years, using Asigra Cloud Backup software as our platform for protecting customer data.
“After understanding the business goals and challenges that we face as an MSP, Asigra came to us with a solution to pay a fixed price for unlimited usage, based on the expected growth of 010 over the next 3 years,” noted Pesach Goldman at 010 Cloud Computing. “If we sell more than expected, we get to keep the change and grow our EBITDA. Asigra is set to shake up the managed services space with this new licensing model.”
“The Unlimited Use Subscription License will become the new star in our licensing lineup, adding certainty for partners seeking more predictable and accurate pricing forecasts over time,” said David Farajun, CEO of Asigra. “This first-of-its-kind cloud backup software licensing approach fixes the broken pay-as-you-go model, which has become a sore point for service providers globally due to unplanned pricing spikes as backup volumes surge.”