BlueStar, a leading global distributor of ADC, mobility, point-of-sale (POS), RFID, digital signage, security, and mobile point-of-sale (mPOS) solutions, is pleased to announce a new distribution partnership in the Americas with enterprise mobility solution provider Infinite Peripherals (IPC).
BlueStar and IPC will be debuting this partnership at two major upcoming channel events. POS partners from the U.S. and Canada will get the first look at this new collaboration at RSPA RetailNOW in Orlando August 2-5. Resellers from over 42 countries in the Americas will be able to experience Infinite Peripherals solutions at BlueStar's own VARTECH Conference and Tradeshow aboard the Enchantment of the Sea, Sept. 14-18.
"Infinite Peripherals has been delivering best of breed mobile solutions across many verticals including retail, hospitality, healthcare, gaming, banking, logistics and warehousing," stated Mark Fraker, VP of marketing, "We are excited to offer our channel partners such a diverse offering of proven solutions. When you combine the comprehensive solutions of IPC with the creativeness of our resellers, the business communities will have access to solutions that drive operational efficiencies and increase bottom line margins."
IPC offers several iOS peripherals exclusively designed to transform the Apple iPad®, iPhone® and iPod® touch into POS tools for enterprise applications. The industry leader's mobile peripheral devices and mobile printers maximize efficiency and simplify operations to deliver comprehensive solutions.
"We are very excited about partnering with BlueStar and its focus on the mobility reseller channel," said Victor Bobadilla, director of U.S. and international channel sales for IPC. "With their global reach and spotlight on turnkey solutions, we look forward to delivering our mobility offerings to a variety of new industries."
BlueStar recently intensified its focus on mPOS solutions, offering complete bundled solutions and seeking out new peripherals and accessories to transform consumer devices into viable POS configurations for reseller partners.
BlueStar helps resellers select peripherals to create mPOS configurations that suit different retailers' needs, helping them bring mPOS solutions to market, bundle hardware and software, and wrangle logistics. BlueStar also has created an mPOS-specific marketing program as part of their VARCOM value-added service offering, tailored to the go-to-market needs of resellers and ISVs for integrating and promoting point of sale technology.
"BlueStar's ongoing commitment to offer our network of ISVs the best products, for the mobile market, is further enhanced by Infinite Peripherals' world class enterprise mobility solutions," said Emily Wright, mPOS & Emerging Market Sales Manager at BlueStar. "We're excited to work with IPC and we look forward to introducing many new solutions to our partners."
