VARMasterMind 2

Listing for Promotions (7 to display)

Autotask Announces New Partner Program for Endpoint Backup Offering
Promotion Dates:
Autotask is excited to announce its new Endpoint Backup Partner Program, which will be featured at the company’s second European Autotask Community Live! event being held April 9-11 at the Grand Hotel Huis Ter Duin in Amsterdam. Backup is considered an essential managed service and the ability to provide clients with a secure file backup and restore solution for endpoints is more important than ever as the threat of ransomware attacks increase.   The Autotask Endpoint Backup (AEB) Partner Program gives technology service providers access to the technical, sales and marketing resources they need to quickly go to market and deliver endpoint backup to their clients and prospects. Designed to minimize service provider costs, while providing increased business continuity and productivity for their clients, Endpoint Backup is an enterprise-grade, cloud-based file backup solution.   “Data has always been one of the most valued assets for a business and the need to protect it from the many potential security threats, including theft and ransomware, with a reliable, secure and accessible cloud backup solution is critical,” said Len DiCostanzo, SVP, Channel Development, Autotask. “Our Autotask Endpoint Backup Partner Program is designed to help service providers address this need with clients while taking advantage of the growing market opportunity for secure endpoint backup and expanding their managed services bundles profitably.”   Partner Program highlights, include: Endpoint Backup Manager, a single pane of glass for managing client deployments A fixed cost, 100% channel model with the ability for partners to set their sell price A dedicated Account Manager and Partner Toolkit with joint sales and marketing resources to help partners identify prospects and win new business

Avecto’s Channel Program gathers momentum in the US
Promotion Dates:
Endpoint security software firm, Avecto has announced its commitment to the channel in North America, with the launch of its revamped Channel Partner Program and the announcement of a global partner roadshow. Designed in collaboration with partners, the Avecto Channel Partner Program is now made up of three tier thresholds; Platinum, Gold, and Silver, developed to provide a clear path for partners to progress. Benefits of the new Avecto Channel Program include technical and sales enablement, bespoke marketing support, co-marketing opportunities and MDF funding, as well as professional consultancy services, lead generation and deal registration incentives. In April, Avecto will embark on its global ‘Know your threats’ roadshow, joining forces with 16 Avecto partners in locations across the US, Canada, the UK, and Germany. The roadshow will feature lessons from a hacker, with live demos, interactive presentations, and insight from a Microsoft MVP on how to stop the biggest attacks in 2017. To date, Avecto has established successful relationships with over 80 partners across the globe, including 28 in North America with plans to recruit several more strategic partners in the region. The growth of Avecto’s channel community follows record H1 financial results for the company. In February Avecto announced an 83% jump in revenues from the same period last year with North America now making up 60% of Avecto’s global sales. Matthew Knutsen, Vice President at Avecto, said: “We’ve experienced rapid growth in North America over a relatively short space of time and our channel partners play a huge part in that success. We know how crowded the security market is today and identifying the right partnerships has been pivotal in driving the business forward. The launch of our new channel program is a key differentiator from our competitors and will allow us to work more strategically with our select partners and value-added distributors to expand our customer base and services. The aim is to make it as easy as possible for our clients to do business through their standard channels.” “The impact our Defendpoint software has had in the market has brought a significant influx of inquiries from channel partners, and that’s been great to see. It’s obvious that our unique proactive approach to endpoint security is striking a chord.”     Randy Watkins, Director of Security Architecture at Critical Start, an Avecto Gold level partner said: “Critical Start sees a tremendous value to growing partnerships with manufacturers showing dedication to the Channel.  Avecto’s migration from Direct to Channel in 2 years shows the significance they see in building strategic partnerships with resellers that truly provide value. Working directly through the channel not only increases Avecto’s scalability, but also the value provided to the customer by a reseller, who can help the customer drive success criteria, proper scoping, and implementation.” For more information on Avecto’s Partner Program visit our partner page here.

Bullhorn Announces Developer Partner Program and Open Source Portal, Creating Open Ecosystem for Partners to Create Incredible Customer Experiences
Promotion Dates:
Bullhorn, the cloud computing company that helps staffing and recruiting organizations transform their businesses,  announced its Developer Partner Program and its Open Source Portal to extend the power of its platform, enabling technology partners to create incredible customer experiences by deploying innovative solutions for enterprise staffing firms. The Developer Partner Program and Open Source Portal allow technology partners to leverage Bullhorn’s platform extensibility to facilitate growth and consistency and let developers integrate into Bullhorn through its open application programming interfaces (APIs). “Architects are using APIs to enable modern user experiences, offer new ways to integrate systems, and open new business channels and business models,” notes Gartner, Inc. in The API Economy: Turning Your Business Into a Platform (or Your Platform Into a Business), Paolo Malinverno, 19 February 2016. Bullhorn’s Developer Partner Program incubates new technologies and provides additional resources for established companies just entering Bullhorn’s ecosystem, empowering them – regardless of their size or tenure – to build and integrate applications for Bullhorn users leveraging Bullhorn’s open APIs. The program provides essential tools for companies to develop, test, and deploy third-party applications on top of the Bullhorn platform. These resources include a fully functional development instance of Bullhorn, a dedicated developer API key, and access to API support and documentation. “Bullhorn’s Developer Partner Program provides excellent value to customers and seamlessly capitalizes on innovation and technology,” said Nina Eigerman, Bullhorn’s vice president of alliances and business development. “The program allows companies to scale their businesses even faster with targeted strategies that help them achieve their goals. Companies participating in Bullhorn’s Developer Partner Program can take advantage of Bullhorn’s platform extensibility to create incredible customer experiences for their staffing customers.” In building applications and integrations to the Bullhorn platform, developers can gain access to a diverse ecosystem of more than 7,000 customers and 50 technology partners, letting them bring solutions to market with direction and confidence. If Bullhorn customers successfully adopt partner solutions, those partners may apply to the Bullhorn Marketplace, providing increased visibility and promotion amongst the entire Bullhorn user base. The Developer Partner Program currently has a roster of 15 companies, including those with capabilities for artificial intelligence, automated communications, and candidate engagement. “In today’s fast-paced world, it’s incredibly important – however challenging – to create deeply personalized experiences between recruiters and candidates,” said Pankaj Jindal, co-founder of Sense. “Bullhorn’s Developer Partner Program provides us with the necessary tools and strategy, so we can accelerate our goal of helping staffing firms foster stronger relationships with their candidates, reduce attrition, and increase re-deployment.” Bullhorn’s Open Source Portal makes it easy for developers to create incredible customer experiences by giving them access to Bullhorn’s user experience and user interface design elements to help transform their integrations into applications that look more native and provide more cohesive user experiences. The Open Source Portal extends the power of the Bullhorn platform to create an ecosystem that addresses recruiters’ lifecycle of needs – well beyond ATSes or CRMs – to easily solve hundreds of specific recruitment process needs and empower both users and developers. For more information about Bullhorn’s Developer Partner Program and the application process, visit http://ow.ly/eK8P30aew7H. For more information about Bullhorn’s Open Source Portal, visit http://ow.ly/qlOX30aewbg.

Exact Unveils Macola Unity 2.0 Partner Program
Promotion Dates:
Exact, a global frontrunner in business software for small and medium-sized enterprises (SMEs), introduced Macola Unity 2.0 Partner Program, the second generation of its leading solution provider partner program. Designed to empower solution providers to increase customer satisfaction, drive revenue and maximize profitability, the Macola Unity 2.0 Partner Program is the natural evolution of Exact’s channel-led strategy. With this enhanced program, the company is extending a broader community of partners new benefits, resources and rewards. New features and benefits of the Macola Unity 2.0 Partner Program include: More incentives – With the new program, Exact has enhanced the incentives that will be provided to partners across tiers who drive new site sales with Macola 10. Marketing development funds (MDFs) will also be offered to solution providers in each tier to help them promote both their brand and relationship with Exact. More rewards – Exact increased the new site license deal registration incentive, which will be offered across all partner tiers. Exact will also continue to pass qualified leads directly on to partners. More partner levels – Exact added a new bronze partner tier level, on top of the existing gold and silver tiers, designed to reward a wider community of solution providers as their success and commitment to Exact grows. This lowers the barriers to entry into the Macola Unity 2.0 Partner Program for prospective partners. "Thanks to the flexibility of its software, reliable team and innovative approach, Exact has afforded us the ability to tremendously expand our business and work with more and more large enterprise organizations," said Jeff Mayer, partner, Mayer Group. "We have been an Exact partner for nearly 20 years, and in the last five alone, the Exact portion of our business has doubled in revenue." Partnering with Exact The Macola Unity Partner Program provides solution providers with access to qualified leads, deal registration incentives, marketing development funds (MDFs), commissions on maintenance, support sales and renewals as well as an unparalleled share of license revenue. By joining the Macola Unity Partner Program, solution providers have the opportunity to rapidly grow their revenue. Exact delivers hands-on, dedicated support to all of its partners, providing them with the resources and mentorship they need to close deals faster. Exact’s technical enablement capabilities offer self-paced training modules so solution providers can get up to speed with Exact’s flagship ERP and business software, Macola 10, faster and with little down time, ultimately accelerating their own growth. “Since it was unveiled more than two years ago, the Macola Unity Partner Program has been the cornerstone of our channel-driven strategy, designed to nurture our outstanding community of solution provider partners as they grow their own businesses with Exact’s solutions,” said Alison Forsythe, managing director, Exact, Macola division. “With this second generation of the program, we are taking the next step in our journey as a company and bringing to market an even more inclusive and rewarding program. We hope all current and future partners will join us as we enter this exciting new chapter.” How to Join Exact is actively recruiting new solution provider partners. For more information on joining the program and its unrivaled benefits, please contact Janice Stiffler at janice.stiffler@exact.com

OutSystems Unveils Global Partner Program, Forms Alliances to Drive Digital Transformation With Low-Code Solutions Worldwide
Promotion Dates:
OutSystems unveiled its new Global Partner Program, which connects systems integrators, technology consultants, and resellers with its industry-leading low-code development platform. This new alliance program builds on the current OutSystems partner program and now serves both global and regional partners. In the past 12 months, OutSystems saw a 51 percent increase in contributing partners and a 78 percent increase in revenue generated from partners.   OutSystems has been recognized as a low-code leader for both general-purpose low-code development and mobile low-code development. Most recently, OutSystems was named a Leader in The Forrester WaveTM: Mobile Low-Code Development Platforms, Q1 2017.   The OutSystems Global Partner Program gives members access to global sales, marketing and technical resources across OutSystems. This includes training and enablement, marketing content and assets, competitive intelligence reports, OutSystems certification, developer sandboxes, deal registration and additional benefits based upon contribution level. The program brings best-in-class regional practices to the world’s leading technology experts, unlocking new opportunities for digital transformation. “With the launch of the OutSystems Global Partner Program, we are providing alliance members with expanded access to OutSystems tools, technologies and domain expertise,” said Bob Wilson, VP of Global Channels and Alliances, OutSystems. “The new partner program is also designed to take us to the size and scale required to truly drive digital transformation, by certifying thousands of developers, implementers and consultants to give OutSystems the largest ecosystem of qualified technical capacity. We are excited to work closely with some of the most forward-thinking companies in technology to unlock unprecedented value for our customers.”

CA Technologies Launches New CA Advantage Partner Program
Promotion Dates:
CA Technologies announced the new CA Advantage Partner Program that reflects partners’ desires for simplicity, profitability, protection and competitive differentiation. The partner program evolution is driven by CA’s strategic aim to accelerate growth through focused route-to-market strategies, while delivering exceptional experiences for CA Partners. The new program introduces two new partner levels, Focus and Global, which demonstrate CA’s investment in strategic partners who are mutually willing to invest in CA’s business. The Focus and Global partners will join CA’s partner community, which includes partners across the Premier, Advanced and Member levels. The new levels are defined by invitation to strategic partners who can execute within a framework for revenue commitment and expectations, including more stringent business plan requirements and higher thresholds, while CA will provide expanded benefits to support their evolving business models. Redesigned with a focus on the entire partner experience, CA addressed the opportunities and barriers recognized by their partners across every region and business model. Across interviews with the worldwide partner community, partners shared with CA that they wanted a program in which they could easily understand the benefits and rewards tied to profitability, protection for their investment in opportunity pursuit, and unique benefits to differentiate the rewards compared to the industry. The new CA Advantage Partner Program is simplified, with richer benefits that reflect the expanded recognition of our most strategic partner contributions and focused route-to-market strategies that help partners accelerate growth, increase revenue potential and drive new opportunities. Specifically, for the first time ever, CA will provide differentiation in rewards by allowing partners to choose their performance rewards as either business development funds, or rebates. For partners at all levels, the new CA Advantage Partner Program provides: Increased opportunity to profit: With compelling margins and profitability, the new program offers greater earning potential due to simplification of reward payouts and a variety of demand generation initiatives to help partners grow their business. These initiatives are supported by a new Partner Experience Platform that provides partners better access to assets they need to create integrated marketing programs aligned to specific solutions and a self-service campaign management tool with pre-built co-branded campaigns. The new Global and Focus level partners will be rewarded with the highest margins of profit, and all partners will be increasingly rewarded as they move into higher tiers.   Simple and clear incentives: The simplified program framework, featuring streamlined performance-based incentives and rebates, makes CA’s pricing, benefits and rewards clear. Partners can more easily forecast their financial position on the front and back of a deal and quickly understand their general profitability of CA Technologies solutions.   Protection for opportunity pursuits: Partners can pursue CA opportunities with an assurance that their investment (time and resources) will be rewarded.   Differentiated rewards: For the first time ever, CA will provide some partners a choice in back-end rewards aligned with the types of business they transact – so they have the flexibility to choose to reinvest with business development funds, or take a direct rebate. To encourage partners to strengthen their skills and expertise around CA capabilities, CA will provide a higher level of reward to partners who choose business development funds, which can be used toward: – Training & Enablement Courses and Certifications – Customized CA Training – In-Company Awareness Events, Contests and Materials for Practice Development – Deal Development Activities, like Proof of Concepts to help drive sales "We’ve built partnering into our DNA at CA, so it was crucial for us to engage our partners around the globe to understand and address their unique business challenges," said John Eldh, senior vice president, Global Partner and Digital Sales, CA Technologies. "The redesigned CA Advantage Partner Program reflects their significant input with a framework and new benefits that ensure profitable and sustainable growth for both Partners and CA. Our mission is to leverage our joint resources to deliver value and exceptional experiences for our customers.” Current CA Technologies partners will be assimilated into the CA Advantage Partner Program and can log in to the CA Partner Experience Platform to access the latest sales and marketing tools, training, and CA resources. Global, Focus, and Premier partners will also have access to dedicated sales support, enablement, assigned account management, and market and business development funds. "We’ve chosen CA Technologies as a partner as they continue to demonstrate visionary investment in a comprehensive portfolio of test data management solutions,” said Nick Kavadellas, President and Chief Executive Officer, Orasi. “We’re optimistic about how CA’s new partner program strategically aligns with our business goals to help us continue to be a leader in providing solutions across the software quality lifecycle.” To learn more or join the CA Advantage Partner Program, please visit www.ca.com/partner. Current Members may contact their CA Partner Account Manager or log in to the CA Partner Experience Platform to learn more about the new program.

GMC Software Expands Reach with New Partner Advantage Program
Promotion Dates:
GMC Software, the award-winning leader in Customer Communications Management (CCM), announced the expansion of its current Partners & Alliance Program with the introduction of the GMC Software Partner Advantage Program, a newly-expanded program intended to engage, empower and enable all types of GMC Software business partners. The program accommodates four tracks of business partners according to an organization’s individual business model and relationship with GMC Software. Track options include delivery partners, business partners, alliance partners and ISV/technology partners. A focus on delivery partners will initiate the expanded program. Delivery partners support GMC Software’s customers by providing seamless implementation services, functional and technical product expertise and vertical industry experience that augments and extends the reach of GMC Software’s Professional Services Organization (PSO) in specific geographies. Integral to GMC Software’s world-class solutions, service and support, delivery partners physically located near GMC’s customer base make GMC’s solutions more readily available to customers it services in banking, insurance and healthcare enterprises and service providers globally. Companies approved to become part of the preferred delivery partners program benefit by having the GMC Inspire skill set that allows them to differentiate in a crowded marketplace and gain from the additional revenue opportunities involved in technology implementation without additional sales, marketing or customer acquisition costs. The program’s overall aim is to help GMC Software’s customers maximize the value of their investment by speeding the integration of new and emerging CCM technology into production. “We are very excited about the opportunities this program offers both partners and customers,” said Rob Daleman, VP, corporate marketing, GMC Software. “The benefits of bringing GMC Inspire’s robust capabilities to more users through an extended professional services network go beyond smooth implementation. This high level of support also allows users to execute innovative applications of the technology and new use cases. A collaborative worldwide effort will allow GMC Inspire users to push the wide boundaries of what the platform can deliver in customer communications and customer experience.” Current GMC Software partners include Accenture, Canon, eSignLive, Guidewire, IBM, Kony, Ricoh, Xerox and many more. For more information about the GMC Software Partner Advantage Program, click here.